A Complete Guide for the Customer Journey
What is a customer journey in terms of navigating through a website? It’s just like it sounds…their journey, what they see, feel, touch, and overall experience while they are on your website. This applies to every interaction on the internet.
CRO (Conversion Rate Optimization) and CJO (Customer Journey Optimization) are often intertwined to create the same effect of making a better experience for your customer.
