FOOTBALL AS IT'S MEANT TO BE
TRAILER
CLIENT: BUNDESLIGA
YEAR: 2020
Reel created for the Football As it's Meant To Be project by Bundesliga that is comprised by a series of monthly social reels that focus on different qualities of the league.
We have been asked by DFL to make a couple of chapters already. Each time is more challenging but the inspiration, for us as football lovers, is never ending. For this particular project we focused on the power of football to bring people together... regardless of anything else, when the whistle blows, we come together as one!
This campaign is not only a token of a appreciation to the loyal fans of the Bundesliga, who are the main audience and the ones who received it monthly on their inboxes, it is also a love letter to this beautiful sport that is exciting, entertaining and also a force of union, understanding and joy.
CREDITS
CLIENT
DFL
Juan Pablo Kessler, Head of Creative Services
CREATIVE DIRECTION, ART DIRECTION
AND GRAPHIC PRODUCTION
Flopicco Studio
Inhouse Team
Florencia Picco, Fernando Vallejos, Natalia Español, Pablo Camino,
Alejandro Guatelli, Martín Polech
External Collaboration
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